My Guest Post This Week on Liz Strauss’ Successful Blog. I grew up in East Boston in a three-decker dumbbell tenement building. My grandparents lived on the first floor and we lived on the third floor. We spent a lot of time on the first floor with my grandparents and ate dinner there practically every […]
read moreWinning the Customer ~ On Sale Now
Winning the Customer is all about how to maintain and grow relationships to maximize revenue. We talk about three key areas: 1. Organizational structure and systems—The Marketing Playbook 2. Relationship building—Relationship Architecture 3. Closing business—The Revenue Game. In order to ensure that your company maximizes revenue, all three areas must work harmoniously together. The first […]
read moreAn Interview With Lou Imbriano
I am frequently asked about my career in sports and what it takes to get into the industry. I was recently interviewed by a college senior and thought I would share my answers in this forum. I hope this provides a deeper understanding of some aspects of the business of sports and gives you a […]
read more