{"id":270,"date":"2010-05-13T10:07:55","date_gmt":"2010-05-13T16:07:55","guid":{"rendered":"http:\/\/louimbriano.com\/?p=270"},"modified":"2020-04-03T11:20:42","modified_gmt":"2020-04-03T17:20:42","slug":"its-all-about-how-you-treat-them","status":"publish","type":"post","link":"http:\/\/louimbriano.com\/?p=270","title":{"rendered":"It\u2019s All About HOW You Treat\u00a0Them"},"content":{"rendered":"<p>How many times have you heard the phrase, \u201cit\u2019s not <em>what<\/em> you know \u2013 it\u2019s <em>who <\/em> you know?\u201d Well sure, you need to know people, but it\u2019s really not about just <em>knowing<\/em> them, it\u2019s about how you <em>treat<\/em> them (even if you don\u2019t know them).&nbsp; Building relationships is really the key to personal and business success. Having many unbreakable relationships will allow you to be much more effective in your endeavors.<\/p>\n<p>Relationship Architecture is a term I have been using for almost a decade with regard to building business relationships. I have lectured on the merits of Relationship Architecture to employees, clients, and students and &nbsp;have decided to share my thoughts to a (hopefully) larger audience \u2013 therefore, it is the theme of this blog. My goal is to share my experience in Relationship Architecture (both successes and failures) to display \u201chow\u201d and \u201cwhy\u201d one should build unbreakable relationships.<\/p>\n<p>The funny thing about my philosophy concerning Relationship Architecture is that you have to work harder at it when you are at the top of your game as opposed to when you are not. To truly be effective in constructing relationships, it takes a conscious effort to do it right. When you are at the top of your game and everything is going well, it\u2019s easy to slip into a false sense of having secure relationships. When you are at the top of the game, you are being sought out and people are willing to put up with&nbsp;more of your mistakes. When I ran marketing for the New England Patriots, the saying around the office was, \u201cWhen you\u2019re winning, the hot dogs are always tasty and hot and the beer is always cold, but if you\u2019re losing, the dogs are cold and the suds are warm &amp; flat.\u201d<\/p>\n<p>Conversely, when things are not going your way, you are on \u201chigh alert\u201d to do business and make your relationships stronger. Investing time into Relationship Architecture comes a lot easier when you <em>need<\/em> to be in that building mode. However,&nbsp;relationships are&nbsp;crucial regardless of &nbsp;the surrounding circumstances. You must always be on your game when it comes to how you treat your relationships. You must look at every new encounter as a potential long term, mutually beneficial relationship.<\/p>\n<p>Most folks have followed the advice of their grandparents who always said, \u201ctreat others as you would like to be treated.\u201d&nbsp; My apologies to my elders, but, <em>wrong<\/em>! That advice is very misleading. Don\u2019t treat people as you would like to be treated. Treat people the way <em>they<\/em> want to be treated. Relationship Architecture is necessary, because the only way to accomplish this is to do it by design. You cannot \u201cfly by the seat of your pants\u201d if you are going to be effective. It is imperative to invest time to understand what <em>they<\/em> want and how <em>they<\/em> want to be treated.<\/p>\n<p>I believe in this to my very core, so I will share my thoughts and philosophies and tell stories that will provide the blueprint to build remarkable relationships, and to truly become a Relationship Architect.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How many times have you heard the phrase, \u201cit\u2019s not what you know \u2013 it\u2019s who you know?\u201d Well sure, you need to know people, but it\u2019s really not about just knowing them, it\u2019s about how you treat them (even if you don\u2019t know them).&nbsp; Building relationships is really the key to personal and business [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,190],"tags":[],"class_list":["post-270","post","type-post","status-publish","format-standard","hentry","category-leadership","category-relationship-architecture"],"_links":{"self":[{"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/posts\/270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/louimbriano.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=270"}],"version-history":[{"count":5,"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/posts\/270\/revisions"}],"predecessor-version":[{"id":2074,"href":"http:\/\/louimbriano.com\/index.php?rest_route=\/wp\/v2\/posts\/270\/revisions\/2074"}],"wp:attachment":[{"href":"http:\/\/louimbriano.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/louimbriano.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=270"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/louimbriano.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}