I realize that many folks in the media, and fans as well, tend to side with the players as opposed to the NFL, but that is purely because the players are viewed as the little guy in this situation. The fact of the matter is that the players are million dollar employees and should not […]
read moreTake The Ego Out Of Sports Marketing
Sports Marketing is unlike any other business you’ll experience. It’s one where the most powerful business people and visionary CEOs succumb to their fandom and make incredibly bad choices. I have witnessed this many times throughout my career and, initially, because it suited my short-term goals, I was a big fan of the ego buy […]
read moreSo You Want A Career In Sports?
So you want to begin a career in sports? Well, don’t think you can just take a webinar or a two-week course and have the absolute answer to your dreams and wishes. There are no short cuts to succeeding in the sports business and getting your dream gig. Sure, if your uncle has a friend […]
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