The Three C’s Of Effective Communication

The art of being a Relationship Architect is ensuring that you adopt a specific practice on how to approach building business relationships. However, even if you understand the principles that make up the characteristics of exceptional Relationship Architecture, you still must be able to communicate properly to make certain that what you are intending is […]

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Do You Know What Marketing Is?

Toward the end of my tenure running marketing at Sports Radio WEEI in Boston, I came up with the notion that we should have an event that brought all the teams in Boston together. It made perfect sense. We were Boston’s only sports radio station, so how cool would it be to get all the […]

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