It was just after midnight. Patricia and I had just finished watching a movie, and the notion of sitting in the hot tub before bed became appealing. So I went out to the deck, opened up the cover and submerged myself into perfectly heated, 103-degree, crisp, clean, chlorinated water. I immediately felt relaxed and settled […]
read moreThe Customer Class System Fallacy
I would like to explore a notion that was introduced to me many years ago by someone whom most people would classify as successful and rich. He explained to me that customers have to be treated according to a class system, the same way that societies were set up over the course of history. The […]
read moreLiving With An Edge
When I was a young child of about age three, my dad bought a small cottage in New Hampshire. That purchase could have been considered odd, given the fact that we lived in an apartment in East Boston, rather than our own one-family home. Hindsight being what it is, it is clear that my dad […]
read more